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AI Insights · Timothy · July 2025

Top Personalization Apps on Android in the UK: Q2 2025

Explore the performance of the top personalization apps on Android in the UK during Q2 2025, including download, revenue, and user trends.

Top Personalization Apps on Android in the UK: Q2 2025

In the second quarter of 2025, the personalization app market in the United Kingdom showed varied performance across the top apps on the Android platform. Here's a closer look at the trends observed for the leading apps, based on data from Sensor Tower.

Zedge™ Wallpapers & Ringtones experienced a strong upward trend in weekly revenue, peaking at around $7.4K in early June. Weekly downloads also saw a significant rise, reaching over 13K in late May, while weekly active users decreased from 111K to 82K by the end of the quarter.

ThemeKit - Themes & Widgets showed a varied revenue trend, with a peak of about $537 in early June. Downloads peaked in mid-April at over 12K, and active users increased to over 76K in early May before stabilizing around 65K by the end of June.

Facemoji AI Emoji Keyboard saw a fluctuating revenue pattern, with a peak of $224 in late April. Downloads reached their highest in mid-April at over 10K, while active users decreased from 74K in early May to 54K by the end of the quarter.

Zipper Lock Screen Wallpapers had a modest revenue increase, peaking at $257 in early June. Downloads were highest in late May at over 9K, while active users rose steadily to over 20K by the end of June.

Find Phone Anti-theft No Touch showed a less consistent revenue trend, with a peak of $58 in late April. Downloads started strong at over 11K in early April but declined throughout the quarter. Active users peaked at over 18K in late June before dropping slightly.

For more in-depth insights and data, visit Sensor Tower's platform.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025